Shane Kelly, Firestarter

Shane Kelly built a career empowering visionary entrepreneurs with the means to grow fast. With experience on both the investor and operator sides of the table, he brings vision and a focus on scalability to every ScaleFire engagement.

As VP of Finance, Shane was integral to four new business launches at GreeneStreet Films. As the new ventures scaled from inception to millions in revenue, Shane created internal systems: financial architecture; operational processes; customer relationship management. He has a passion for the systems that align strategy with execution in a fast-growing company.

Later, working in venture capital, Shane applied this passion to software. Partnering with the inventor of a data analysis technology, he constructed a scalable business proposal with a reimagined suite of products. Shane proposed the plan to the venture firm’s CEO, securing an investment for the inventor. Within months, the inventor launched his business as a member of the VC’s portfolio.

Shane’s career passion is to team up with an entrepreneur, dive deep into product strategy and organizational resources, and clear a path to scale the business quickly.

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